Welcome to LAR
LAR is the largest franchised new car dealer buying group in North America, ranked by sales, profits, number of member dealers, territory coverage, supplier partners, products, and services.
By being a member you buy from yourself…and it pays off.
The widest selection of products
The most extensive supplier network
The different services offered by LAR
Tailored to your needs
LAR simplifies
Analysis of expenses for each dealership's profit center enabling owners to quickly and efficiently discover opportunities to improve profitability.
LAR offers solutions
Respond to the constantly evolving training needs of body shops, ensuring that dealers stay ahead of the protocols established by original equipment manufacturers and are always at the cutting edge of technology.
Finance & Insurance
In addition to supplemental insurance products, dealers are covered by specialized protection products, including tires and wheels, paint and fabric, vehicle theft, rustproofing programs, etc.
Simplified purchasing processes
Tailored to your needs
- User-Friendly online store
- Reduction of invoice processing
- Buying power, inventory power
- Save time
- Reduction of accounts payable processing
- Additional profit
Dealers’ Collision Technology Institute
Looking for a state-of-the-art location for your training, the Collision Technology Dealer Institute offers a scalable training solution and ensures dealers stay ahead of protocols established by OEM manufacturers. The paint facility offers courses that meet automotive manufacturer requirements in body repair, painting and detailing. Look no further, the Dealers’ Collision Technology Institute is the place for you.
- Facilities planning and equipment consultation
- Process Improvement Utilizing KPI’S
- Colorimetric laboratory
- Dent repair and riveting techniques
- OEM certified painting classes
- State-of-the-art Equipment