WHO IS LAR?
Leader Auto Resources -LAR- is the largest new vehicle franchised car dealer buying group in North America. The company distributes the most complete and comprehensive range of products and services uniquely dedicated to auto dealers and their associated body shops and has earned the respect as a trusted partner and key source of supply.
The majority of the U.S. organization is owned by Resilience Capital with a minority share owned by LAR Canada.
LAR MEMBERSHIP MEANS SAVINGS FOR DEALERS
With the unrivaled purchasing power equivalent to owning 2000 dealerships, LAR’s mission has the singular focus to reduce dealers’ costs and administration. By providing dealers with discounted pricing, additional rebates and centralized purchasing, LAR supports an increase in margins, an enhancement in operating efficiency and a resulting increase in measurable profitability.
LAR DRIVES VALUE AS AN EXTENSION OF YOUR DEALERSHIP
The availability of virtually every possible product and service needed to run an automotive franchise ensures that dealers derive benefit in every aspect of their operation. From credit card processing to uniform rentals, from tire alignment equipment to tools, from paint and sandpaper to insurance and telecom, LAR delivers lower prices and added value.